English for Marketing Course
Our highly-regarded English for Marketing course, a student favorite at Ally Lingua, addresses the pervasive influence of advertising and marketing tools in today’s world. From the virtual space to YouTube, TV screens, and metro billboards, marketing plays a crucial role in major companies and startups alike. Shape your proficiency in the English language for this professional field to open doors to international job opportunities, participation in global startups, and the launch of your own projects on a global scale.
Moreover, mastering English for Marketing contributes significantly to honing skills in business correspondence with foreign partners, interacting seamlessly with international clients, and engaging with professional publications on marketing topics using original materials. Deepen your marketing knowledge through practical cases and direct interaction with industry experts. Join us at Ally Lingua to broaden your horizons in the dynamic world of marketing and take the next step in your professional journey!
COURSE AVAILABILITY
All Year Round
COURSE LEVELS
Intermediate to Advanced English Levels
TIMETABLE
Choose class times that fit your schedule
Who Is This Course for?
- For Marketers and Advertisers: Elevate your English language skills with Ally Lingua in a field where linguistic nuances play a crucial role in creating effective advertising strategies and promoting products.
- For Product and Brand Managers: Immerse yourself in professional English at Ally Lingua, essential for the successful management of the product life cycle and branding strategies.
- For Market Analysts: Refresh and expand your vocabulary with Ally Lingua for more precise analysis of market trends and predicting consumer behavior.
- For Entrepreneurs and Business Owners: Increase your competitiveness in the global market by mastering communication skills with foreign partners and clients.
- For Startups and Entrepreneurs: Acquire the necessary tools for the successful launch and promotion of your projects in global markets.
- For Marketing Students and Graduates: Prepare in advance for a career in international companies and become sought-after professionals with international experience.
- For Everyone Seeking to Broaden Horizons: Regardless of your level of experience, if you aspire to deepen your knowledge in the field of marketing, Ally Lingua’s English course will provide you with the necessary tools for successful professional growth.
English for Marketing
Embark on a career advancement journey with our English for Marketing Course at Ally Lingua, ideal for intermediate to advanced professionals. Tailored specifically for marketers, this comprehensive course emphasizes both fundamental language skills and practical proficiencies crucial for real-world scenarios.
Our program delves into key aspects of effective workplace communication, exploring vocabulary and grammatical structures specific to the dynamic field of marketing. Accelerate language acquisition through intensive technical English courses, allowing marketers to develop skills, deepen knowledge, and hone essential proficiencies for successful interaction in the marketing world. Elevate your expertise with Ally Lingua‘s tailored language programs for a successful professional journey.
Course program
The course covers all aspects of language and professional topics. Switch tabs to see details
- Assessment of “4P” and SWOT analysis in marketing
- Development of marketing strategy and plan
- Ethical principles in marketing
- Market research and analysis of market conditions
- Application of STEP analysis in marketing
- Legal aspects in the field of marketing
- Various types of research and their conduct
- New product development process
- Conducting brainstorming sessions
- Classification of products and services
- Understanding the product life cycle
- Sales techniques for goods and services
- Branding strategies and brand promotion
- Significance of brand values
- Market segmentation and its role
- Analysis of consumer needs and behavior
- Development of loyalty programs
- Management of marketing budget
- Defining characteristics of your company’s target audience
- Presenting the product promotion strategy of your company
- Participating in discussions on professional topics
- Expressing agreement or disagreement during discussions
- Articulating your own opinions using standard phrases
- Analyzing advertising campaigns
- Discussing the marketing plan
- Extracting key points from the text
- Competently answering questions based on the content of the text
- Creating summaries
- Analyzing business messages from clients and colleagues
- Understanding information presented in service contracts
- Effective information retrieval in the text, and other skills.
- Comprehending key information in oral form
- Ability to perceive details in statements
- Distinguishing telephone conversations
- Developing listening and note-taking skills
- Ability to comprehend presentations orally
- Understanding oral statements from clients
Upon completion of the course, you will be able to:
- Effectively collaborate with colleagues and partners on professional matters.
- Participate in international professional conferences, forums, and seminars; conduct meetings and negotiations with international partners.
- Engage in business correspondence in English with clients from various countries.
- Prepare reports, create presentations, and showcase business projects in the field of marketing in English.
- Efficiently utilize professional terminology in communication with colleagues.
- Read and instantaneously translate publications in English on professional topics.